Page 98 - Hong Kong Housing Society Annual Report 2023/24

RECoRD-bREAKING CoMMuNItY EsG 創新紀錄的「萬家減碳FuN獎賞」
PRoGRAMME 鑽禧社區計劃

As part of its 75 anniversary celebration, the Housing Society 房協於二零二三年下半年在二十個出租屋邨
th
spearheaded a six-month “Community ESG Programme” across 推出為期六個月的「萬家減碳FUN獎賞」鑽禧
20 rental estates in the second half of 2023. Concluding in 社區計劃，作為七十五周年誌慶活動之一。
the Award Presentation Ceremony on 17 January 2024, this 這個全港最大規模的屋邨減碳運動計劃順利
programme stands out as the largest estate-based carbon 圓滿結束，並在二零二四年一月十七日舉行
reduction campaign in Hong Kong. We successfully mobilised 頒獎禮。計劃成功推動一萬三千三百戶居民
13,300 households, representing more than one-third of our 參與，相等於超過三分之一的出租屋邨住戶
rental estate households, to substantially reduce carbon 合力減碳，成功將碳排放量大幅減少近九十
emissions by nearly 900,000 kilograms in a concerted effort. 萬公斤。

Through the innovative “Zero2” mobile app, our residents were 我們鼓勵居民透過新研發的「Zero2」手機應
incentivised for green habits seamlessly integrated into their 用程式，在日常生活中融入環保的習慣。我
lifestyle. A multifaceted social media campaign, featuring the 們更邀得電視藝員袁文傑擔任減碳達人，於
TV artiste, Andrew Yuen, as ambassador, further amplified 社交媒體進行連串推廣活動，進一步推動社
community engagement, setting a new standard for community- 區參與，打造社區為本的可持續發展工作新
driven sustainability efforts. 模範。

By engaging residents and promoting eco-friendly living and 「萬家減碳FUN獎賞」鑽禧社區計劃鼓勵居民
sustainable practices, the “Community ESG Programme” has 實踐環保及可持續的生活習慣，為房協轄下
created a long-lasting impact across our rental estates. This 的出租屋邨帶來持久的改變，除凸顯房協致
initiative highlights the Housing Society’s commitment to 力履行對可持續發展的承諾，這是房協長遠
sustainability, which is vital to the continued success of the 成功的關鍵，亦令房協在「忠誠度與聯繫大獎
organisation, and won an acclaim at the Loyalty and Engagement 2024」中獲得殊榮。
Awards 2024.

96 Hong Kong Housing Society Annual Report 2023/24 香港房屋協會 2023/24 年度年報 97