Page 15 - Hong Kong Housing Society 香港房屋協會 - Annual Report 2018 年報

Over the past year, the Hong Kong economy has been robust and the Ϋᚥཀ̘ɓϋd࠰ಥ຾᏶೯࢝ᇻۉdᅽᄆ
property market has scaled unprecedented heights, yet land and ࿂௴อ৷dШɺήʿג܊ԶᏐʥ್೵ॹd
housing is still in short supply and housing has become more ໄุ࿁౷ཁឈ͏ԸႭһᗭ˸ࠋዄfג՘Ъ
unaffordable for many of our citizens. In response, as a socially މٲࠋٟึப΂ٙג܊΋ᚨdҢࡁၾִ݁
responsible housing innovator, we have worked closely with the ڭܵၡ੗ᑌᖩdකᚠ௄ࢰᄣ̋ג܊ԶᏐd
Government to explore ways to boost housing supply, notably on तй݊ఱආБක೯ࠚ௉ʮ෤ᗙඦή੭Ъڢ
feasibility studies to develop country park periphery for purposes other ήପ͜௄̙ٙБ׌޼Ӻd˸Ї௰ڐ༊Бਗ਼
than real estate development, and by piloting the sub-letting of ͊໾ᄆٙ༟п̈ਯג܊ఊЗd˸Э׵̹ᄆ
subsidised sale flats with premium unpaid to needy households at ʱॡʚϞცࠅٙ࢕ࢬf
below market rents as the latest examples.

A Housing Laboratory since 1948 創立於一九四八年的房屋實驗室

Established in 1948, soon after the World War II, the Housing Society ᎇഹɚϣɽ኷ٙഐҼdג՘׵ɓɘ̬ɞϋ
was the first non-profit subsidised housing provider in Hong Kong. ϓͭdϓމΌಥ࠯ࡈ౤Զ༟пג܊؂ਕٙ
Since then, we have assumed the role of a “housing laboratory” by ڢϳлଡ଼ᔌfҢࡁІϤዄ຅˜ג܊ྼ᜕܃™
pioneering different housing initiatives and devising options to help ٙԉЍdଟ΋પБ΢ධอג܊ࠇྌdމٟ
meet changing community needs. This spirit of innovation is the very ึʔᓙᔷᜊٙცӋ౤Զһε፯኿fג՘ɓ
essence of our housing development. As Hong Kong society has ٜ˸௴อၚग़ఢɨג܊೯࢝ٙਿͩdεϋ
evolved, throughout the years the Housing Society has embarked on a Ըʊપ̈ɓஹЕ࿃อٙג܊ࠇྌd˸ΫᏐ
diverse array of new housing initiatives. ࠰ಥٟึٙ໵ᜊf

In 1952, the Housing Society’s first public rental estate, Sheung Li Uk in ɓɘʞɚϋdג՘׵ڗӍᝄጳܔΌಥ࠯ࡈ
Cheung Sha Wan, was built to meet the acute housing shortage which ̈ॡ܊㡼ɪҽ܊d˸Ꮠ˹຅ϋΪஹϋ኷ԫ
followed years of wartime neglect and an influx of refugees. Then in the ʿɽඎᗭ͏ಪɝהओତٙᘌࠠג܊೵ॹਪ
1970s, the Housing Society began addressing the decay and squalor of ᕚfٜЇɖɤϋ˾dג՘ீཀ˜ឈਜҷഛࠇ
Hong Kong’s ageing buildings through the Urban Improvement ྌ™ࠠܔགྷɧɤࡈධͦdഹ˓༆Ӕ࠰ಥᔚᅽ
Scheme under which 30 projects were redeveloped. ϼʷʿሊ͛˞Գٙਪᕚf

By the 1990s, property prices were rising as the populace aspired to ሸɝɘɤϋ˾d౷ཁឈ͏ٙໄุცӋ˿ᅽ
home ownership. To help the middle-class families whose income was ᄆ㌷ʺfމ՘пϗɝ൴ཀॡИʮ΍ג܊ɪ
too high to qualify for public housing but not enough to afford private ࠢШɦʔԑ˸ᒅ൯ӷᅽٙʕପ࢕ࢬdִ݁
homes, the Government invited the Housing Society to run both loan ᒗሗג՘މவҭ˜Ѱːචᄴ™࢕ࢬ౤Զ൲ಛ
and housing schemes for these “sandwich class” families including the ʿג܊ࠇྌdܼ̍˜ѰːචᄴИ܊ࠇྌ™ה
completion of ten housing projects under the Sandwich Class Housing ଄ႊٙɤࡈג܊ධͦf
Scheme.

By the late 1990s, the Housing Society foresaw the emerging social and ɘɤϋ˾͋dג՘ཫൖՑڗ٫ɛɹᄣ̋d
housing issues that would arise from a growing ageing population and ਗ਼ึ੭Ըٟึʿג܊ܿ኷d׵݊ක֐ሜ዆
started to shift its development direction towards a holistic approach to ุਕ˙০dΌࠦ೯࢝ڗ٫ג܊ʿ޴ᗫᔼᐕ
develop elderly housing and related health and social support services. ʿٟʹ˕౪؂ਕfίִ݁ٙ˕ܵɨdג՘
With the support of the Government, the Housing Society embarked on ׵ɓɘɘɘϋ࠯પ˜ڗ٫τ֢ᆀ™И܊ࠇྌf
its first Senior Citizens Residences Scheme (SEN) in 1999. Two SEN pilot Շࡈ˜ڗ٫τ֢ᆀ™༊᜕ධͦމЗ׵ਗ਼ࠏዦ
projects, namely Jolly Place in Tseung Kwan O and Cheerful Court in ٙ˜ᆀ᎚֢™ʿР౱ԋٙ˜੹᎚֢™dʱй׵
Jordan Valley, totalling 576 units, were completed in 2003 and 2004 ɚཧཧɧϋʿɚཧཧ̬ϋໝϓdΥ΍౤Զ
respectively, accruing huge interest over the years. A new SEN project 576ࡈఊЗdεϋԸଉա̹͏ᛇڎfג՘ତ
at Lee Kung Street in Hung Hom is now under development. ͍׵ߎ⯰лʈ൑࢝ක˜ڗ٫τ֢ᆀ™ٙɓࡈ
อධͦf

香港房屋協會2017/18年度年報 13