Page 43 - Hong Kong Housing Society Sustainability Report 2023/24

SUSTAINABLE HOMES 可持續居所
COMMUNITY INVESTMENT 社區投資

CASE STUDY 案例分享

Raising ESG Awareness in the Community
提升社區對ESG的意識

The year 2023 marked the 75 anniversary of the Housing Society. Under
th
the theme of “Creating Homes for Sustainable Living”, we organised the
Community ESG Programme from 1 July to 31 December to share the
joy with our residents and staff, and to enhance their awareness and
engagement in ESG.

We introduced a gamification feature on the mobile app “Zero2” to
encourage all residents of the Housing Society’s housing estates to
develop a healthy and sustainable lifestyle. Participants could digitally
track their green actions and earn “rewards” by completing “carbon
reduction missions” in the areas of Clothing, Food, Living and Walking.
These rewards could then be redeemed for various discounts on
spending and fabulous prizes.

二零二三年是房協成立七十五周年。我們以「創建宜居 • 永續共融」為主題，於
七月一日至十二月三十一日期間舉辦「萬家減碳FUN獎賞」鑽禧社區計劃，與居
民和員工分享喜悅，並加強他們對環境、社會及管治的認識及參與。

我們透過手機應用程式「Zero2」，以遊戲互動的方式，鼓勵房協轄下屋邨的居
民開展健康和可持續的生活方式。參加者能夠將日常綠色生活行動數碼化，並
透過完成「衣、食、住、行」四大範疇的減碳任務後，賺取積分以換領消費獎賞
和精美獎品。

Highlights of the programme 計劃亮點:
• The largest estate-based carbon • Achieved a reduction of
reduction programme in Hong Kong > 899,000 kilograms of carbon
全港最大型的屋邨減碳計劃 emissions, which is equivalent to the
amount of CO absorbed by 37,000
2
trees, 7 times the number of trees in
• Attracted participation from Victoria Park in a year
> 13,000 households in the Housing 成功減少超過 899,000 公斤的碳排放，
Society’s rental estates 相等於 37,000 棵樹木，即 7 個維多利
吸引超過 13,000 個房協屋邨家庭參加
亞公園的樹木量一整年所吸收的碳排放量

40 Hong Kong Housing Society Sustainability Report 2023/24 香港房屋協會 2023/24 可持續發展報告 41